Home-Service Quote Blueprint: Answer, Quote and Follow Up on Every Lead

Who It's For

• Landscapers, cleaners, roofers and other trades.
• Owners with quotes that go quiet.

Not for

• Businesses with a booked-out calendar and no need for more jobs.

The Bot Stack

• Voice Receptionist Call Bookerby SuperAgentAnswers calls and books appointments.
• Speed-to-Lead Closerby @coreyganimReplies to web leads the moment they land.
• Quote Follow Up Sequenceby 43 SunsetsSends quote follow-ups on day 3, 7 and 14.
• Reply Deskby @lonzom10Drafts replies to reviews and messages.

Full write-up with the flow diagram: Answer, Quote and Follow Up on Every Home-Service Lead.

The First 10

Who

Your last 10 open quotes that never got an answer.

Where to find them

Your quote list or invoicing tool from the last 60 days.

The first message

Hi {first name}, {your name} from {business} here. Just checking on the quote for {job} we sent on {date}. Happy to answer any questions or adjust the scope. If you went another way, no problem at all.

Then

Load open quotes into the follow-up sequence so each gets day 3, 7 and 14 reminders you approved once.

• Follow up only with people who asked for a quote.
• Stop when someone says no.

Costs and Break-Even

Setup

• VRun It With Us setup: $1,500 founding price for the first 3 setups (normally $2,500), one time for one bot setup, starting with a $300 deposit that counts toward it. Source, checked 30 Oct 2026.

Monthly tool bill

• VGrok Bot Premium: $30 a month (runs every Grok bot in this stack). Source, checked 27 Oct 2026.
• Vn8n: Community Edition $0 licence if you self-host; Cloud Starter 20 euros a month billed annually. Source, checked 27 Oct 2026.
• VAirtable: Free $0; Team $20 per user a month billed annually. Source, checked 29 Oct 2026.
• VStripe: 2.9% + 30 cents per successful domestic card payment, no monthly fee. Source, checked 29 Oct 2026.
• EExample bill: Grok Bot Premium $30 + n8n Cloud Starter 20 euros (or self-hosted $0) + Airtable Free $0 + Google tools $0 = about $30 plus 20 euros a month, plus Stripe fees on deposits. Basis: Sum of the listed prices; your plans and volumes will differ.

Your time

• EAbout 15 minutes a day to approve replies and check bookings. Basis: Our estimate for a small business in its first month; measure your own in week 1.

Work out your own break-even

• Extra jobs needed to cover the tools = monthly tool bill / your average profit per job.
• Months to recover the setup = setup price ($1,500 founding, normally $2,500) / (extra profit a month from jobs you would have lost - monthly tool bill).
• Write down your baseline in week 1 and compare in week 4. Use your own numbers, not ours.

Cost to Run

List prices first. Offer prices are shown only with their terms, and they end. Check each vendor page before you buy.

Weekly Cadence

1. MondayYouApprove weekend replies.The botsSpeed to Lead Closer answers new web leads.
2. TuesdayYouCall back flagged callers.The botsVoice Receptionist answers and books.
3. WednesdayYouApprove review replies.The botsReply Desk drafts replies.
4. ThursdayYouCheck quotes due a follow-up.The botsQuote Follow-Up Sequence sends day 3, 7 and 14 messages.
5. FridayYouReview: leads, quotes, jobs won.The botsWeekly summary.
6. WeekendYouNothing required.The botsReceptionist books; drafts wait.

When to Stop

Baseline first. Write down quotes sent, quotes won and time to first reply.

E These thresholds are our rules of thumb, not benchmarks.

Rules to Follow

• AI voices on calls (US)AI voices count as artificial voices under the TCPA. Use the voice bot for inbound calls; outbound calls with an AI voice need prior consent. Source.
• Calls and texts (US, TCPA)Marketing texts and automated calls to mobile numbers need the person's prior consent, and opt-out requests must be honoured. Reply to people who contacted you first; do not text cold lists. Source.
• Call recordingRecording rules differ by state and country; some require every party's consent. Tell callers if calls are recorded.
• Fake reviews and review suppression (US)The FTC rule on consumer reviews bans fake or false reviews, buying reviews, and suppressing negative reviews by threats or false claims. A bot must never write a review or pose as a customer. Source.
• No income claimsNothing on this page promises income, savings or any business result. The value lines are labelled estimates with their basis. Bots draft and you approve. Source.

What Is Typical

• AIn an audit of 2,241 US companies, 37% answered a web lead within an hour, 24% took more than 24 hours and 23% never replied. Firms that tried to contact a lead within an hour were nearly 7 times as likely to qualify it as those that waited even an hour longer. Sample: 2,241 US companies audited; second study of 1.25 million leads at 42 companies (Oldroyd, McElheran and Elkington, HBR) (March 2011). The study authors' published figures. The data is old; treat it as direction, not a current benchmark. Source, checked 27 Oct 2026.
• Caveat. This is a general lead study, not a result for trades using bots. Measure your own.

FAQ